Department Store for the Mind

Beautiful Things for Mindful Living

We designed this retail concept from scratch to create beautiful things for mindful living. We developed the brand, product, packaging, illustrations, website photography and pop-up exhibition with Sophie Howarth co-founder of the School of Life & fellow at Year Here.

See the online store here >>

Supafrank are a truly exceptional design team. Their understanding of brand, product and web design, and the interrelations between all three, mean they are uniquely placed to support start-up businesses. They helped me every step of the way in bringing the idea of the Department Store for the Mind to reality. They go above and beyond to make things work, drawing on the talents of an amazing and loyal team of collaborators. I cannot recommend them highly enough.

Sophie Howarth